04 Apr E74| How To Sell A Slinky
How often do you promote yourself using features: letters after names, skillset (dry needling)..etc? My daughter recently did the same thing when she tried to trade her brother a slinky for a lollipop. Just like PT’s who sell features, my daughter failed. So on Episode 74 of the PT Entrepreneur Podcast I sit explore how my daughters failed attempt at selling her slinky can apply to Physical Therapy and selling what we do.